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Celebrating Small Business Month
Blog Post by Linda Descano CFA®  -  05/01/2012 @ 10:00AM
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Each May, Citi joins with organizations large and small to celebrate National Small Business Month, and acknowledge all that small businesses do for our communities and our country. This year, though, we are taking our support to the next level by funding the Partnership for Small Business Development.

This innovative new collaboration is a "grow your business" training program for minority- and women-owned small business enterprises to promote job creation, retention and growth.  It actually replicates nationally a successful local program developed and supported by the Citi Foundation and Citi Community Development in partnership with Foundation for Small Business Development and Safeguard Properties.

As you may know, women- and minority-owned small businesses are powerful drivers of job creation. To this point, according to the United States Small Business Administration, 65% of the new jobs created in America between 1993 and 2009 were in small businesses, with minority-owned businesses leading the way.  The Partnership aims to combine business development training with better access to contracting opportunities to help these enterprises grow and expand and create more jobs in their communities.

Through the Partnership, Citi's partners at the Women's Business Enterprise National Council and local chapters of the National Minority Supplier Diversity Council will certify more than 400 of Safeguard's subcontractors across the country by the end of the year. In addition, these small business owners will attend a two-day, 16-hour training session that will be offered in each of six cities -- Chicago, Cleveland, Dallas, Ft. Lauderdale, Las Vegas and New York City. Local members of the Small Business Development Center network, which is the largest network of its kind in the country, will conduct this training.

As passionate believers in small business, all of us at Women & Co. are excited about this collaboration and the opportunities it will afford to the business owners involved.  For those of you who are business owners, what advice do you have for aspiring or novice entrepreneurs? How did you lead like a CEO? And, if you are looking for inspiration, read what seasoned entrepreneurs shared with me.


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About Linda Descano CFA®

President and CEO
Linda is President and CEO of Women & Co., a service of Citi that brings women relevant financial content and thoughtful commentary. She also serves as a Managing Director and Head of Digital Partnerships for North America Marketing at Citi. A recognized expert on the topic of personal finance, Linda is also the featured contributor on womenandco.com and Manilla.com, for which she serves as their women and money expert. Her writing, tips and commentary have appeared in countless publications including: Huffington Post, MORE Magazine, American Banker and MSN Money to name a few. She is the recipient of a 2011 Luminary Award from Womensphere® and was the New York recipient of the 2009 Corporate w2wlink Ascendancy Award.